Property Link: Privacy & Cookies Policy
Property Link (Trading name of Property Links UK Ltd)
Established: 1989
Address: 193 Cranbrook Road, Ilford, Essex, IG1 4TA
Telephone: 020 8554 8554
Email: info@propertylinklondon.com
1. Introduction
At Property Links, we are committed to ensuring that your privacy is protected. This Privacy Policy, together with our Terms and Conditions, explains how we process the personal data we collect from you or that you provide to us. By using our website or making an application, you confirm that you have read, understood, and agree to the terms of this policy.
2. How We Obtain Information
You may provide information by completing forms on our site or by corresponding with us via phone, email, or other methods. This information may include:
-
Contact Details: Name, title, address, email, and phone number.
-
Personal Data: Date of birth, username, password, and financial details.
-
Communications: Records of correspondence, feedback, and communications.
-
Sensitive Data: You acknowledge that provided information may amount to sensitive personal data under the Data Protection Act 1998, and you consent to its processing.
3. Information We Collect
We process information relevant to our business purposes, including:
-
Personal and family details.
-
Lifestyle, social circumstances, employment, and education details.
-
Financial details and goods/services provided.
-
Information contained in references.
-
Sensitive categories: Racial/ethnic origin, religious beliefs, trade union membership, and physical/mental health details.
4. Who the Information is Processed About
We process personal information regarding:
-
Customers, tenants, and landlords.
-
Professional advisers, consultants, and suppliers.
-
Complainants, enquirers, and employees.
5. How We Use Your Information (Legitimate Interests)
We process your information primarily to assist you in achieving your property-related aims, such as selling, buying, or renting. Specific uses include:
-
Contractual Obligations: To carry out contracts and provide requested services/products.
-
Communication: To contact you, notify you of service changes, or provide customer support.
-
Verification & Safety: To verify identity, prevent fraud, and maintain site security.
-
Marketing: To provide information about goods or services we (or selected third parties) feel may interest you.
-
Property Management: Notifying joint tenants of arrears or informing guarantors of rent failures.
-
Office Security: CCTV monitoring in communal office areas for safety.
-
Legal: To comply with law or court orders.
6. Disclosure of Information
We may share your information with third parties to achieve your property goals or where legitimate interests exist:
-
Service Providers: Business partners and sub-contractors (e.g., for gas safety, EPCs, or repairs).
-
Utilities: Passing details to utility companies during tenancy or upon vacating.
-
Vetting: Third-party agencies for credit checks, “Right to Rent,” and reference checks.
-
Debt Recovery: Tracing agents or debt collectors for rent arrears.
-
Professional Services: Surveyors (for seller contact details) and contractors (for tenant contact details).
-
Digital: Advertisers, analytics, and search engine providers.
7. Legal Obligations
Processing is conducted in accordance with the General Data Protection Regulations 2018 and relevant residential estate agency laws, including the Estate Agents Act 1979, Money Laundering Regulations 2017, and the Consumer Rights Act 2015. We may also share data with government departments (e.g., Police, HMRC) if the request is legitimate.
8. Data Security & Liability
-
Procedures: We use strict security features to prevent unauthorized access once data is received.
-
Internet Risk: Transmission via the internet is not completely secure; any transmission is at your own risk.
-
Liability: We are not liable for security breaches unless negligence is proven.
9. Your Rights
You have the right to:
-
Withdraw Consent: At any time, including for marketing purposes (which may result in us ceasing to offer services).
-
Access: Request a copy of the information we hold about you.
-
Correction: Rectification of inaccurate information or restriction of processing.
-
Erasure: Request deletion of personal information when it is no longer necessary.
-
Retention: Data is held for at least six years for legal and accounting purposes
To exercise these rights, contact us at 193 Cranbrook Road, Ilford, Essex, IG1 4TA or email admin@propertylinklondon.com.
10. Complaints Procedure
If you have a concern, please submit it in writing. Our process is:
-
Acknowledgment: Within 3 working days.
-
Investigation: Conducted by the office manager; formal response within 15 working days.
-
Review: If unsatisfied, a senior staff member will review and provide a final viewpoint within 15 working days.
-
Ombudsman: If still dissatisfied after 8 weeks, you may contact The Property Ombudsman within 12 months.
11. Cookie Policy
We use cookies to distinguish you from other users and optimize your experience.
Types of Cookies Used:
| Category | Description |
| First Party |
Used for search criteria and session management (e.g.,
|
| Third Party |
Enables YouTube and Vimeo video functionality (e.g.,
|
| Functionality |
Social media bookmarking via AddThis.
|
| Interest-Based Advertising |
Used by partners like DoubleClick, AppNexus, and MediaMath for targeted ads |
Property Link London Branches:
Ilford, Forest Gate, East Ham. Company Reg: 06773059 | VAT: 947378278. ©2025 Property Link London. All rights reserved.